Are you looking to grow your social media following, but don’t know where to start? Look no further! These 10 tips will help you build a successful social media strategy that engages and converts followers into customers. So what are you waiting for? Start implementing these tips today and watch your social media ROI skyrocket!
1. Create a daily, weekly or monthly series
It is recommended that you post at least three times per week to start, and as your page grows in popularity, you can build up to posting once per day. The easiest way to do this is starting a series. A series builds anticipation & creates consistency for your visitors. A series can be a great tool in helping to create a community for your business or brand.
2. Run a contest or giveaway
The power of “free” is undeniable. running occasional contests on social media can be one of the most impactful ways to engage your followers, with data from Tailwind showing that posts about these types get over 100 more likes than other content! Accounts who run regular competitions grow 70% faster as well.
3. Host an AMA
An awesome opportunity to educate and engage with your followers! From sharing success stories, personal challenges or just answering any question that comes up on Reddit. An AMA (ask me anything) series represents an amazing chance for anyone who wants it all out there in the open – no holds barred.”
4. Conduct a social media takeover
Sometimes you need to let someone else take over your social media for a day. In this instance, handing off the reigns of an active account can be helpful in getting fresh eyes on what exactly it is that makes up YOUR brand! And sometimes influencers offer their services as well – if they have massive followings and are usually happy about being approached by companies wanting content creation or promotion opportunities (or both!).
5. Share, pin, Retweet & Regram
It’s true that we all want our own personal brand. But sometimes it can be nice to let other people take control of the conversation for a change! There are plenty of great content ideas on your social feed – just use some creativity and see what happens when you share their posts instead or add them as followers yourself!.
6. Create bite-sized video clips
Video content marketing deserves a place in every brand’s social media strategy. Brands who create engaging and creative videos will be able to generate more shares than any other form of communication, effectively reaching out across the globe!
7. Repurpose your content
Why not make your content as shareable and engaging? You only have one Social Media Account, so why not spend a little more time on it! A staggering 50% of articles don’t even receive eight shares from social media posts… Ouch.
8. Team up with another brand
Co-marketing campaigns are a win for both parties involved. Brands can get exposure to each other’s audiences, and consumers will enjoy seeing what you have in store! Social media makes this process easy by allowing sync between multiple platforms easily accessible from one place.
9. Develop how-to’s & tutorials
You can educate your followers in a number of ways. Blog posts are one way, but articles also work well for describing how-to instructions and recipe videos posted on social media platforms like Instagram provide an excellent educational experience that is short enough to be digestible while still providing all the necessary information.
10. Go live
With the rise in popularity of social media, people are spending more time watching Facebook and IGLive videos than pre-recorded ones. Marketers use this as a chance to answer questions and educate their audience with Seth Godin often streaming his own events live on Instagram or Twitter where he can interact directly with attendees who may not be able attend in person. One main reason for why so many find it compelling is because you get true engagement when someone watches one — they’re unable stop scrolling even if something comes up during gameplay!
If you’re looking for some quick and easy tips to get started with social media, we’ve given you 10 of them, in fact. These are our best recommendations on how to make your business more visible online by using a variety of marketing tools from Facebook Live and Instagram Live video streaming to Twitter’s analytics dashboard. Use these tips as a starting point or when you need an idea on what direction to take next! What is one tip that has been especially helpful in growing your own company’s social media accounts?
Writer:
Jeremie Watson
Editor:
Jessie Collins